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New Free Photoshop Express Makes Photos Web Ready

Friday, March 28th, 2008

Paying some unreliable web geek to compress your band photos so you can put them up on MySpace and your band’s site? By the time they get posted is your hair six inches longer than it was when the picture was taken?

Well, now you can do it yourself.

Abobe has just introduced Photoshop Express, a free program designed to get photos ready to post on the web. It takes care of the compression issues for you. Just Google Photoshop Express to find the download module.

YouTube ‘Insight’ Tells You When & Where People Are Viewing Your Band’s Video

Thursday, March 27th, 2008

According to the New York Times of March 27th, “YouTube has added a free feature that will show video creators when and where viewers are watching their videos.

If your band has a video, you need to get right on this. The Times went on to say:

“During a YouTube test of the feature, a band uploaded its music performances, determined which states it was popular in via Insight, and planned a tour around that.”

This program, called YouTube Insight, provides a detailed view of a video’s popularity, both over time and geographically, broken down by state. (Internationally, YouTube Insight is not as insightful, providing only popularity by country.)

Here’s a way to market and test your market that costs nothing but time and effort.

It’s The Music Business Dummy!

Friday, March 21st, 2008

A lot of folks out there forget about the “business” in music business. Now don’t get me wrong, if you don’t want to have anything to do with business or corporations or making money from your art, that works for me.

What doesn’t work for me is when you posture as avant garde and then complain about it. That’s right, if you claim you don’t want to “sell out,” you can’t bitch about having no money.

Now for those of you crass enough, or honest enough to admit you would actually like to make a living from your music, you need to learn a little about how business works. You know, that boring stuff like profit and loss, tax deductions, marketing and the rest. To be in business there are a few very basic rules.

Rule #1: Somebody has to want to buy what you produce.
This means you need to have great music and market it so that your audience can find you and want to pay to see you and buy your music.

Rule #2: You have to sell what you produce for more than it costs you to make it.
Your living expenses, your van, your plane tickets, rooms, food, etc., these are your expenses. You need to charge more per month for your product, live perfs, CDs, iTunes, etc., than it costs you to survive.

Rule #3: Nobody is responsible for your business but you.
Not your girlfriend, not your manager, not your label, not your Mom. No, it’s your responsibility. Choose to ignore the business end of your business and you will either fail miserably or you will make lots of money and those around you will immediately steal it from you because you are too stupid or too high to know the difference.

So get over yourself and learn about your business.

Words “Hot” & “Sex” Drive 40 MIllion Viewers To Band’s Video

(This content is limited to Industry Professionals)
Friday, March 21st, 2008

I Guess Trent Reznor’s Just Smarter Than Everyone Else

(This content is limited to Industry Professionals)
Friday, March 14th, 2008

TiVo and YouTube Join Forces

(This content is limited to Industry Professionals)
Thursday, March 13th, 2008

What the #%&$! is Seth Godin doing talking about the Music Biz?

(This content is limited to Industry Professionals)
Friday, March 7th, 2008

So What is iBand?

(This content is limited to Industry Professionals)
Thursday, March 6th, 2008

Marketing in Video Games

(This content is limited to Industry Professionals)
Thursday, March 6th, 2008