John has been involved with every aspect of the music business, including artist management, tour management, production, promotion, marketing, budgeting, talent booking, artist relations, transportation, live audio recording, live radio simulcasts, video production and recording. He has experience with shows of every size, from small clubs to large festivals involving multiple venues running simultaneously over several days.

In 1994 John created Paradise Concerts, and put his multi-faceted experience in the music business to use in producing and promoting large-scale music festivals, as well as providing event services to other producers and promoters. His tweny five years of broad experience in the music business provides a unique perspective and impressive network of resources, which benefit all his projects.