http://www.creativedigitalstrategies.com/
Profile:
I’m the guy that enjoys being at the forefront of entertainment and technology…at some times...the “bleeding edge.” My passion is being on a team that takes a “big idea” from conception to reality—and generates solid, trackable results. I’ve had some great gigs that created a variety of leadership roles, including VP of Sony Connect, VP New Media at Virgin Records, Director of Label Initiatives at Liquid Audio, producer of music documentaries, and artist manager. My background encompasses television, music, new media and live event production. I like to specialize in executing cross-platform marketing initiatives with buzz-creating, “think-outside-the-box “chutzpah. Last year I created a boutique consulting firm advising clients in interactive advertising, wireless/mobile marketing and digital strategy development for “third screen” projects. I also consult on core product development, content development and P&L strategy for the full spectrum of media platforms…in addition to providing my clients a bit of marketing alchemy mixed with a good dose of humor.
What the #%&$! is Seth Godin doing talking about the Music Biz?
Friday, March 7th, 2008So why does this dude Seth Godin think he can write about the music biz? Big deal... he is a author that sells books...and he has worked in the advertising world.... He has never worked for any record label....nor has he EVER worked: a) at a real record store b) ...
